How do we rate the success of online communities?

Sat, 11/24/2007 - 13:11 — Kwiqq
Do traditional metrics reflect the true value of online social networks for businesses? How do we place a value on increased brand loyalty, improved customer service, information on customers' opinions and habits?
‹ The long term benefits or pitfalls for online advertising on Social Communities How do social networks make money without being perceived to violate the privacy of their users? ›